We are all overwhelmed by social media (except my friend, Jackie, who refuses to join any social media platform). Every day there is some new “must be on it” platform and we are driven by the urge to respond immediately when we get a notification that someone has posted something about us or something that …
Ah, the press release. Some see it as a necessary evil. Some view it as the key to a business boom. To me, a media release forces a business owner to think about what news is happening (or is about to happen) and spread the word about it. Once you have your press release and …
I admit it – I struggle with blog post ideas. I love to write and I love to share information but when it comes to writing blog posts for my own site (I’m a whiz when it comes to client blog posts), I often find myself staring at a blank screen. In March, I’m doing …
I read a lot and I am subscribed to a lot of feeds and newsletters. Like all of us, though, I have limited time and when I’m super busy, these are my “don’t miss” feeds that I always stop to read (or save for later that day to read). Social Media Examiner – Not only do …
A few days ago, I posted about social media image sizes for 2016. After reading that post, some of you may be saying, “That’s great, but just how do I make my images the correct sizes for all of those social media platforms?” Fear not, I have my top three image editor suggestions for you. Image …
Social media audits have turned into one of my favorite client activities. I love reviewing client sites and seeing how we can improve them and better utilize them for customer interaction. Frequently, I find that images need to be resized either because they weren’t put on the site at the correct size initially, or a …